INTRODUCTION TO THE RHINO BRAND
1. Contact
Rhino, established in 2013, is a brand under Carbon Billiards Co.,Ltd - a Vietnamese startup specializing in the research and production of billiard products using composite fiber materials.
- Headquarters: 14/975 Tam Trinh Street, Hoang Mai District, Hanoi, Vietnam.
- Showroom: N03-T1 Spring Tower, Gold Season, 47 Nguyen Tuan Street, Thanh Xuan District, Hanoi, Vietnam.
- Factory 1: A12, Khuyen Luong Industrial Cluster, Tran Phu Ward, Hoang Mai District, Hanoi, Vietnam.
- Factory 2: Lot CN03, Dong Van 1 Expanded Industrial Zone, Dong Van Town, Ha Nam Province, Vietnam.
- Workforce (2024): 300 employees
2. ABOUT RHINO
Rhino is a trailblazing Vietnamese brand in billiard cue manufacturing, distinguished by its integration of advanced technologies and the use of ultra-durable materials like carbon fiber and fiberglass—renowned for their applications in the aerospace industry. This innovative approach ensures unmatched durability, precision, and affordability.
With a strategic focus on research and development, Rhino consistently optimizes production costs, making premium-quality products accessible to a wide range of players. By adhering to the highest industry standards, Rhino delivers an exceptional playing experience while fostering the growth of the billiards around the world. Proudly elevating the global reputation of "Made by VIETNAM" products, Rhino continues to set new benchmarks for excellence in the industry.
Vision
Rhino positions itself as a leading brand in the billiard cue manufacturing industry, delivering exceptional value to players in Vietnam and around the world. Committed to continuous innovation and quality enhancement, Rhino has established itself as the top choice for professional billiards players and enthusiasts, redefining excellence in the sport.
Mission
Rhino was founded with the mission to revolutionize the billiard cue manufacturing industry through advanced technologies and ultra-durable materials such as carbon fiber and fiberglass, originally used in aerospace applications. These innovations ensure superior durability, unmatched precision, and a competitive edge in pricing.
With a well-structured strategy and strong investments in research and development, Rhino continually optimizes production costs to make high-quality products accessible to all players. We are committed to meeting the most rigorous standards, delivering a premium experience, and contributing to the growth of the billiards community globally.
Core Values
Rhino defines its brand through four core values: exceptional quality, technological innovation, elegant and approachable design, and cost-effective solutions.
3. Rhino Products
The Rhino brand specializes in producing premium billiard cues made from advanced composite materials, including carbon fiber and fiberglass. Offering superior strength, durability, and precision compared to traditional wooden cues, Rhino products are impervious to weather conditions such as temperature and humidity, maintaining consistent accuracy over time.
Distinctive Features of Rhino Cues
- Straightness – The Gold Standard for Accuracy: Precision is the cornerstone of billiards, and straightness is one of the most critical factors in a cue's performance. Rhino ensures perfect straightness through rigorous quality control processes, providing players with absolute confidence in every game.
- Strength – A Fusion of Aerospace Materials and Advanced Manufacturing: By utilizing premium carbon fiber and fiberglass, combined with a proprietary bonding formula and advanced core technology, Rhino cues achieve unparalleled strength and durability. Each shot delivers a powerful and solid feel, with exceptional control that allows players to dominate any situation on the table confidently.
- Ease of Control – “Low Deflection” Technology: Years of research have enabled Rhino to understand the importance of “deflection” in cue ball control. Using advanced core technology, Rhino cues are engineered with ultra-low deflection, ensuring consistent radial performance in all directions. This feature enhances control, accuracy, power, and spin, turning even the most challenging shots into opportunities and boosting players' confidence on the table.
- Unique, Fashion-Forward Design: At Rhino, we believe a billiard cue should not only perform well but also serve as a statement of style and individuality. Inspired by everyday moments, our creative designs are both striking and fashionable. With Rhino, you can confidently express yourself and celebrate victories in style.
- Competitive Pricing – Exceptional Value Within Reach: One of Rhino’s core missions is to revolutionize affordability. Through proprietary manufacturing technologies and strategic, long-term investments, we deliver products that exceed expectations in quality while offering highly competitive pricing. This ensures optimal value for players seeking excellence without compromise.